This piece really made me think. Your 'creative contrast is voltage' analogy is briliant; it's a powerful framework. I see its application beyond advertising, perhaps in pedagogy too. Varied stimuli in learning create similar cognitive voltage. Lindy sounds like a dream for automating the grunt work, leaving us humans for the high-voltage stuff.
This piece really made me think. Your 'creative contrast is voltage' analogy is briliant; it's a powerful framework. I see its application beyond advertising, perhaps in pedagogy too. Varied stimuli in learning create similar cognitive voltage. Lindy sounds like a dream for automating the grunt work, leaving us humans for the high-voltage stuff.