Spend Less, Sell More!
🚀 Sell double on every penny spent!
Howdy Readers🥰
When your marketing campaign's 'burn rate' gets a little too literal... ☕🔥
In this newsletter, you will find:
😲 Reduce CAC & Increase Conversions Pt. 2
🎥 Lights, Camera, Facebook: Navigating the New Video Landscape
🔦 Brand Spotlight: Fruugo - Privacy Meets Performance
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REDUCE CAC & INCREASE CONVERSIONS PT. 2
Strap in, marketers! You've seen Part 1 of our adrenaline-fueled, CAC-demolishing, conversion-boosting joyride. Now it's time for Part 2 where we'll plunge deeper into the sales-boosting abyss, unearthing more such pearls of wisdom.
Hold on to your hats, it's time to supercharge your game and smash that sales scoreboard:
1. The Art of Irresistible Upselling
Ever been to a restaurant where the waiter suggests a dessert that's just too good to resist? 🍮That's upselling done right. Now, let's bring that magic to your store.
Choice Control: Limit the number of upsell choices to prevent choice paralysis.
Channel Chasing: Explore channels with higher CTRs, like SMS.
Review Highlighting: Highlight upsells & cross-sells with maximum reviews to boost customer confidence.
By making your upsells and cross-sells irresistible, you're not just suggesting a dessert—you're offering a full-course feast of options!
2. Landing Page Serenity
Ever walked into a minimalist store and felt instantly calm? 🏝️That's the power of a distraction-free environment. Now, let's bring that calm to your landing pages.
CTA Clarity: Feature one bold, compelling, and actionable CTA.
Above-the-Fold Focus: Ensure your main message appears where it's instantly visible.
Scannable Simplicity: Use minimum text and compressed images for super-quick loading.
By crafting distraction-free landing pages, you're not just creating a calm shopping environment—you're guiding your customers to a peaceful checkout!
3. Referral Rocket Launch
Remember the last time you recommended a great movie to a friend? 🙎♀️ That's referral marketing in action!
Instruction Integrity: Offer clear instructions & real-time updates.