Sell more with “Untapped Niches”

🚀 Exploring what is overlooked, to sell without budgets shook

Howdy Readers 🥰 

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In this newsletter you’ll find:

📈 Diving Into New Influencer Niches

⚡️ TikTok Explores AI Avatars for Brand Promotions

💪 OpenAI Enhances ChatGPT with GPT-4 Turbo Update

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INFLUENCER MARKETING

📈 Diving Into New Influencer Niches
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The potential of influencer partnerships is vast, and expanding your search beyond the usual, into untapped can unearth hidden gems. These influencers might not be on your competitors' radars yet, offering you a unique advantage without breaking the bank.

🎯 Setting Your Influencer Criteria

Before embarking on the journey to discover new niches, it’s crucial to establish clear criteria to guide your selection process.

• Target Audience Alignment: Ensure influencers align with your target demographic and geographical focus.
  
  

• Audience Trust: Look for influencers with genuine engagement, indicating a trusted relationship with their audience. This criteria excludes generic content accounts, emphasizing the value of real, relatable influencers.

Setting these guardrails helps narrow down your search to influencers who can truly resonate with and reach your ideal customers.

🤔 Identifying Potential Niches

Understanding your ideal buyer is key to brainstorming which influencer niches to explore.

Exploring Various Angles:

• Hobbies and Interests: Reflect on your audience's hobbies or interests that may align with your product.
  

• Life Stages: Consider influencers who share content around life milestones relevant to your product’s use case.
  

• Brand Values: Align with influencers who share your brand’s core values, enhancing brand authenticity.
  

• Product Benefits: Identify niches where the unique benefits of your product solve specific problems or enhance lifestyle.