Feedback that has your back!
🚀 How to gain genuine feedback from users at the right time to enhance CX.
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🫠 Waiting for that day
In this newsletter you’ll find:
🚀 Enhancing Customer Insights: Timing and Tactics for Valuable Feedback
🔧 Google Unveils Major Updates to Merchant Center Specifications
🌟 Chase Unveils Chase Media Solutions for Brand-Consumer Connections
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CUSTOMER INSIGHTS
🚀 Enhancing Customer Insights: Timing and Tactics for Valuable Feedback
Insights from Amplitude Analytics
To truly grasp customer satisfaction and refine your user experience, tapping into customer feedback at pivotal moments is key. Here's when and how to effectively solicit insights for impactful results.
🎯 Optimal Feedback Opportunities:
Post-Purchase Reflections: Capture feedback immediately following a purchase or upon product delivery. This moment is ripe for understanding their order experience, from the ease of transaction to suggestions for simplification.
Active Website Engagement: Notice a customer swiftly navigating through your app or website. It's a prime moment to inquire about their search, helping you tailor and enhance their journey.
Cart Abandonment Insights: When a customer exits without completing their purchase, seek feedback to identify potential hiccups and offer solutions.
NOTE: Aim to request feedback within 24 hours post-interaction to ensure fresh, accurate insights.
🔍 Underutilized Feedback Mechanisms:
In-App Popups:
Strategically place popups during app interactions to gather immediate reactions. Keep these interactions limited to avoid user frustration and ensure questions are straightforward.
In-Product Behavioral Analysis: