Collaborate like they Love it
🚀 The CoachEARLEa story of a successful influencer collab that sold out Poppi’s new flavor in days.
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Heads up, It’s almost weekend!
In this newsletter, you’ll find
🤝Influencing 101: Doing it Poppi Style
👀 Snapchat Shows High ROAS Across Industries with Media Mix Modeling
🤖 Meta Integrates Advanced AI Chatbot Across Platforms
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INFLUENCING 101
🤝Influencing 101: Doing it Poppi Style
Poppi, a soda brand, innovatively partnered with TikTok sensation Alix Earle for Coachella Weekend 1, spectacularly launching its new lemon-lime flavor. The event, dubbed "CoachEARLEa," featured Alix staying in a mansion fully branded with Poppi’s new flavor, alongside her influential friends like Patrick Ta and Kristin Konefal.
